Protecting & Marketing Your Invention

Although protection must be your highest priority when you have an idea, realistically it is a small part of the overall challenge. Marketing your invention is often the area in which inventors need the most help.  But before you try to market your invention, you need to make sure your invention is protected.

You don’t need a patent. You need protection!

Did you know that large companies do not immediately file for patents when new product ideas are developed? They take advantage of a little known provision of the patent law to establish pre-patent protection.You can use this same provision to protect your ideas!  The good news is this …

The U.S. Patent Law protects the first to invent
- NOT the first to file for a patent!!!

As opposed to the very costly and time-consuming patent process, “first to invent” protection is easily and inexpensively established. It is done through documentation of your idea (much like keeping a diary) in a specially constructed logbook. Companies call them “laboratory notebooks” and they’ve used them to protect ideas since the patent law was established in 1790.

Through this simple process, priority under the patent law is established just as if you had applied for a patent! Once that is done, you’re ready to concentrate on marketing.

Invention Marketing is where the Action Is!

Typically, inventors give little thought to how they’re going to market their inventions, spending too much time worrying about making a prototype or working model. It is important to understand that it is the “concept” — what it does — that has value; not what it looks like, what it’s made from, or even how it works.

That’s why we strongly urge inventors to market and sell their ideas to manufacturers and let them worry about final design and functionality. But here’s an even more compelling reason to sell or license your idea to a manufacturer…they have a broad distribution network already established in the marketplace. Plugging a new product into that network means instant nationwide—if not worldwide—marketing and sales of your invention! Rather obviously, that would take years to accomplish on your own. the bottom line…

You can make more money by getting a small percentage of a big company’s huge sales compared to all the profits (if any) on small sales as you struggle to market your invention.

In addition to ideas and strategies on protecting your invention ideas, our Complete INVENTASSIST PROGRAM gives you all the details on how to market your invention:

  • Finding Manufacturers for Ideas: You’ll learn how to find all the manufacturers that make your type of product by understanding and following a simple classification system set up by the government that groups manufacturers by product type.
  • Communicating with Manufacturers: Calling or writing a letter to a manufacturer will get a quick brush off. Our method will get quick inquiries of interest. Many years went into perfecting this unique concept.
  • Profiting from Your Ideas & Inventions: Experience the excitement if a prospector finding a gold nugget when a company agrees to pay you cash upfront and a percentage of their sales as long as they sell your idea! All the tools you need to accomplish this are provided, including documents which, through an attorney, would cost more than your investment in our program!

To find out more about protecting and marketing your invention see the details of the different phases of the Complete INVENTASSIST PROGRAM .